Business, travel, news and more from Latin America
Marketing is an essential aspect of any business, and it’s even more critical when expanding into new markets like Guatemala. With a growing economy and a population of over 17 million people, Guatemala presents numerous opportunities for business growth. In…
Are you interested in expanding your business to Guatemala? With its growing economy and consumer market, it is an attractive location for business growth. However, marketing in a foreign country can be a challenge. In this article, we will explore…
Managing the finances of a business is a crucial aspect that can make or break the success of any organization. With the right financial management strategies, a business can thrive, grow and reach its full potential. However, the process of…
Guatemala is a land of opportunities for entrepreneurs looking to start a business in Central America. With a growing economy and a favorable business environment, it is an ideal location for anyone seeking to invest in a new venture. However,…
Are you planning to launch a new product or service in Guatemala? Conducting a market evaluation is crucial to understand the local market, identify potential customers, and create a strategy to succeed in the competitive landscape. In this guide, we…
If you’re thinking of starting a business in Guatemala, there are certain requirements and procedures you need to be aware of to ensure a smooth and legal operation. This guide will walk you through the necessary steps you need to…
In recent years, Guatemala has experienced a boom in internet usage and online presence. For businesses in this Central American nation, this means that having a strong online visibility is no longer optional, but a necessity. In this article, we’ll…
Setting goals is an important part of running a successful business in Guatemala, but it’s important to ensure that those goals are realistic and achievable. In this article, we’ll share some tips on how to establish realistic goals for your…